Have you ever heard of freelance work? I knew a bit about it when I started my blog but not enough to land my first freelance client.
Freelance work is outsourcing your skills to a business on a contract basis. As a freelancer, you can be paid by the hour or project. It gives you the flexibility to work when you want, where you want, without being confined to one single employer.
Freelance work is often used by bloggers as a way to start creating revenue early on in their online business. You most likely will not be making money from your blog from day one but you will have expenses. Freelance work is a great way to offset your expenses.
There are a lot of people offering freelance services as a way to get our debt or boost their income. If you want to start generating more income from home this is a great route to take.
3 Simple Steps to Land Your First Freelance Client
Know What Types of Skills you Have
Freelancing is great and there are hundreds of opportunities available. However, you will need some sort of skills to land your first freelance client.
Here is a list of different freelance opportunities you will find working from home.
Types of Freelance Opportunities
- web design
- writing / copywriting
- sales and marketing
- graphic design
- Search Engine Optimization
- Administrative Support
- Social Media
- Customer Service
- Data Entry
If you have never worked online you may have to be creative and really dig into what you offer at your current employer or what you have done in the past. You most likely have skills that will overlap into the digital space.
If you are not knowledgable in one particular area but you would like to offer services, take the opportunity to educate yourself. There are online courses, both free and paid, that will teach you the skills you need to offer a particular service.
Start using the skills you have for yourself and build a portfolio.
This is exactly what I am doing with my blog. While I don’t consider my blog my portfolio, it is a great jumping off point if I want to add freelance services. I have knowledge of content creation, social media, WordPress, e-mail marketing etc. These are all skills that I am currently building that can help another business owner as well.
Network With Business Owners
Even if you are not currently offering services you will want to start networking with business owners. This is a great way to get your name out into the business space and really start building relationships.
I truly believe building a relationship is the best way to build your freelance services.
You will find opportunities just from Google searches but those opportunities will be harder to land.
By networking, you are exposing yourself to potential clients and learning what their needs are.
Maybe a business owner is struggling in one area that you know a bit about. You can share your expertise and help them navigate the issue. This will help you understand where businesses are possibly struggling and you can tailor your services to help in this area.
You may be wondering where to find these networking opportunities.
Join Facebook Groups
If you are looking to work with online businesses such as blogs and online store owners the best place to start networking is in Facebook groups.
Most Facebook groups are free and will open you up to thousands of potential clients. The best thing to do is get into a group that has the type of client you want to work with. If you want to work with bloggers then look for groups about growing your blog or connecting with other bloggers.
When you join the group you’ll want to join the conversation and start answering questions and asking questions as well. When you are posting questions be sure to include a picture. This will help draw attention to your post. The more people see your name pop up in a group, the more likely they are to trust you.
Be sure to be giving sound advice in the Facebook groups. You will want to speak from your knowledge and learn as much as possible.
Reach Out to Potential Clients
Now that you have been networking with business owners and conversing in Facebook groups it is time to put your skills to the test.
When you are in Facebook groups look for potential opportunities that arise. Many times business owners will ask for recommendations for virtual assistants and freelance workers. This is your opportunity to reach out to the potential client if your skills match their needs.
Find their website and email address when reaching out. Don’t just message them on Facebook. While that is a great way to get to them quickly it looks much more professional when you are coming through email – plus many online business owners get hundreds of messages per day – you’ll most likely get lost in their Messenger.
As soon as you see an opportunity that will work for you, it is time to reach out to the potential client. I don’t recommend waiting and wasting time.
The sooner you reach out to the business owner the more likely you are to land your first freelance client. They will be flooded with applications and messages, you’ll stand out by being in their inbox early on. Plus, a lot of these opportunities are only available for 24 or 48 hours before they find someone to fill the position.
How I Landed My First Freelance Client
Last week I landed my first freelance client and I am so excited to start working with her.
While I wasn’t necessarily looking for opportunities at the time I was open to the idea of doing freelance work.
I am a member of Elite Blog Academy which is an online course teaching you how to build a blogging business. This course is very in-depth and has a very active Facebook Group.
The Facebook Group is amazing because we are all at different stages of our blogging careers. There are new bloggers as well as advanced bloggers. We are all in it together going through the steps to build our businesses.
The more advanced bloggers are often looking for virtual assistant help. A virtual assistant is a freelance worker who helps a business owner with many different things including email marketing, website support, social media etc.
My dear friend Andrea, Vetted by Andrea, saw a blogger looking for a virtual assistant with a link to the online application. Andrea knew I had mentioned possibly looking for opportunities to fill the income gap and help me with my blogging expenses.
The opportunity seemed like the perfect fit. I had interacted with this business owner in the past and I knew what she was offering on her website. The work she needed help with was exactly what I have been doing with my own blog and I felt very comfortable with it.
I applied to right away. I think I sent the application in within just a few hours of her posting the opportunity. After a few days of interviews and questions, I was presented with the freelance job offer.
I wasn’t expecting to land my first freelance client in 2019 but I am so happy to be working with this particular blogger.
There are freelance opportunities everywhere.
While I wasn’t actively looking for a freelance opportunity at this point, I wasn’t opposed to the possibility of adding a client to help support my blog and pay down debt. The opportunities are available if you are willing to put in work.
This is the second or third freelance opportunity I have applied for in the past two months. I know that’s not a lot but there were many other applications, videos, interviews, before landing this particular client.
You need to be open to looking for clients as well as networking with business owners.
Be sure to let your friends know you are looking for opportunities or are open to opportunities. If it wasn’t for Andrea I would have never seen the post in the Elite Blog Academy Facebook group.
Remember – know what skills you have to offer, network with business owners, and reach out to potential clients as soon as possible.